Norbert Reithofer who is the BMW board chairman stated that: “We are confident that the BMW Group will, as planned, be able to post a profit before tax for 2009. This demonstrates that rigorous cost management and other wide-ranging measures to improve profitability in conjunction with our Strategy Number ONE are taking effect.”

He further stated that “The BMW Group can start the new year with a certain amount of optimism. New models will provide tailwind over the course of the year. We fully intend to remain the world’s leading provider of premium vehicles in 2010 and plan to increase sales within the single digit percentage range to over 1.3 million units.”

BMW articulated that the universal financial and economic disaster will carry on to have an affect on the vehicle industry in the present year. Nevertheless, it anticipates to develop beneficially because of new models and the anticipated steady global economic revival in 2010.

BMW stated that its group sales developed powerfully in 2009 in the up-and-coming markets of Brazil (6,398 units +118.8%), China (90,536 units +37.5%) and India (3,619 units +24.4%), attaining records in new sales volume in all three markets. Actually in 2009 a total of 1,068,770 BMW brand cars were sold.